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Semper & Adhuc

SEMPER & ADHUC - Inopinée Genevoise



The Inopinée Genevoise is firmly rooted in the spirit of the brand since its origins by reconnecting with the career of its founding watchmaker whose first job out of school was in Geneva. The gold-coloured hands, deliberately undersized in relation to the case, mark the hours in the soberly pad-printed square of the dial, which gives pride of place to a serene breathing while displaying the logo to the three Parques of the brand.

Although this dial design is exclusive to our Geneva boutique, you can customise its color. Choose from the available options or request the shade of your choice.

THE MOVEMENT - At this time our watches are equipped with the swiss hand wound caliber AS1012 or its declinations. These movements 51/2” were manufactured between 1930 and 1970, a time when these mechanical jewels shone on the whole world. It was a mechanism of choice then adopted by many brands for the reliability of its conception. Often coming from melting, these movements were stripped when their owners wished to retrieve the precious materials of the casing, to create a new jewel or simply to earn some money. Nowadays, we use and associate them to new pieces in timeless watches.

THE WATCH CASE - The watchcase of the “Inopinée” is oval and made in satin finish stainless steel 316L. It is built in two parts clipsed together : the middle watch case and the caseback. The caseback is engraved and openworked with an eyecup which lets partially oversee the wheelworks under the case. Its small sizing, contained in only 37mm, reminds that of the ancient watches, yet more sober and equally fitting women or men wrists.

THE WATCH CROWN - Our crown is engraved with the logo of the brand and has a partial notching on 240°. Its orientation, at the right or the left of the watch case depends entirely on the desire of the owner.

THE DIAL - Simplicity is required: we find the hours made thanks to the process of pad printing on a square in excess thickness. The logo of the brand, isolated and in a red livery recalls both the ancient wax seals and the seals of the far east.

THE HANDS - With their "Stick" shape, they bear a refinement and finesse that links us softly to the present time.

THE WATCHBAND - For their manufacturing, the Semper & Adhuc workshop has chosen to work in partnership with a leather craftsman from Bordeaux, Mr. Vincent Jacquinot. All the leathers used are of french origin, specifically selected for our watches, so that we could offer a range of high quality, which traceability is controllable.

THE LUXURY CASKET - The caskets are made of machined cork and decorated with golden heated cardboard. The watch is held in its secure position thanks to a smart japanese clip. You will also find with your timekeeper its instruction manual, as well as the certificate of international guarantee. The necessary tool to change your bracelet will also be included.

PERSONALISATION - Depending on their tastes and desires, customers can choose to personalise their Inopinée Genevoise, by selecting new colours for the dial and hands and requesting an engraving on the back of the watch.

CHF 2,500
VAT excluded



Case and dial


316L stainless steel

Case Diameter

37x30mm / 44.5mm lug to lug



Diamonds (Carats)



Made thanks to the process of pad printing, on brass base

Water Resistance


Case Back

Clipsed with bottom eyecup



AS 1677 from Switzerland, circa 1965

Winding type

Mechanical hand-winding


Hours, minutes

Power reserve

36 hours


3 Hertz/ 21'600 Alt/H

Movement dimensions

5 1/2 ''' (13x15,6mm)

Movement thickness


Number of movement components




Strap and buckle

Buckle Type

Single pin buckle

Buckle Material

Stainless steel